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Partner up with Google and watch your business boom!
Find out how to score high in searches, use AdWords, and connect with customers
Google what a magnificent, two-headed creature! On one side are searching customers; on the other, business owners like you. This book helps bring both together to live happily ever after. Here s where you ll discover how to climb higher on Google s index, explore its great advertising programs, and find out how your site can win the search sweepstakes.
The Dummies Way
• Explanations in plain English
• " Get in, get out" information
• Icons and other navigational aids
• Tear-out cheat sheet
• Top ten lists
• A dash of humor and fun
Discover how to:
• Find customers seeking what you sell
• Optimize advertising keywords
• Maximize cost-per-click benefits
• Plan and execute an ad campaign
• Build revenue with AdSense
• Place higher in search results
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